Yandex elite internet service provider
Yandex’s mission is to help people discover new opportunities in their lives.
Todays search engine
Traditionally the task of any search engine was to find information on the internet and provide links. That role has expanded exponentially and the internet is now a part of the reality that surrounds us. Search engines now have to look for all kinds of things, not just online but all over the offline world as well. Not only do they they just look for things and find them – they also give helpful suggestions in any real-life situation. Contemporary search understands the desires of every individual user, as well as the reality in which the user exists. That’s why it can give suitable suggestions for each person, individually – ranging from what to read, where to go for a meal and what music to listen to. It assists in showing how to get home in the fastest possible way, where to book the cheapest flights, and much much more.
Search always was and still remains Yandex's core product. Now that we have a broader understanding of it's role and that of a universal aid, assistant, and a guide to everything that surrounds us it’s about giving the right suggestions at the right place and time. Helping to make well educated choices and getting things done and planning future events.
Yandex provides a multitude of services for the general public and webmasters alike. It is safe to say they have covered every aspect of users requirements and continue to develop cutting edge software that is shaping the future of internet technology.
Todays search engine
Traditionally the task of any search engine was to find information on the internet and provide links. That role has expanded exponentially and the internet is now a part of the reality that surrounds us. Search engines now have to look for all kinds of things, not just online but all over the offline world as well. Not only do they they just look for things and find them – they also give helpful suggestions in any real-life situation. Contemporary search understands the desires of every individual user, as well as the reality in which the user exists. That’s why it can give suitable suggestions for each person, individually – ranging from what to read, where to go for a meal and what music to listen to. It assists in showing how to get home in the fastest possible way, where to book the cheapest flights, and much much more.
Search always was and still remains Yandex's core product. Now that we have a broader understanding of it's role and that of a universal aid, assistant, and a guide to everything that surrounds us it’s about giving the right suggestions at the right place and time. Helping to make well educated choices and getting things done and planning future events.
Yandex provides a multitude of services for the general public and webmasters alike. It is safe to say they have covered every aspect of users requirements and continue to develop cutting edge software that is shaping the future of internet technology.
World-class technology
Our team of specialists represents many scientific disciplines, including mathematics, data analysis, programming, linguistics, and many others. Besides working on products and technologies at Yandex, some of our experts teach, lecture and train students and young specialists.
We run our own educational programs. The Yandex School of Data Analysis, offering free courses for university graduates and senior students, has been running since 2007. The school trains specialists in internet data processing, data analysis and fact extraction. The school’s graduates find employment at Yandex and many other companies. Yandex also has schools for project managers, user interface developers and other specialists in IT. We also partner with Russia’s leading research centres and universities, including the Moscow Institute of Physics and Technology and the Higher School of Economics. Yandex’s experts give lectures to high school students. We sponsor a number of school contests in computer programming, mathematics and linguistics.
Russia's largest technology conference, Yet another Conference, which is organised by Yandex every year, gathers industry experts from all over the world. We also run scientific conferences on machine learning, as well as seminars, lectures, workshops and master classes for those who wish to make or have already made a career in the internet industry.
We run our own educational programs. The Yandex School of Data Analysis, offering free courses for university graduates and senior students, has been running since 2007. The school trains specialists in internet data processing, data analysis and fact extraction. The school’s graduates find employment at Yandex and many other companies. Yandex also has schools for project managers, user interface developers and other specialists in IT. We also partner with Russia’s leading research centres and universities, including the Moscow Institute of Physics and Technology and the Higher School of Economics. Yandex’s experts give lectures to high school students. We sponsor a number of school contests in computer programming, mathematics and linguistics.
Russia's largest technology conference, Yet another Conference, which is organised by Yandex every year, gathers industry experts from all over the world. We also run scientific conferences on machine learning, as well as seminars, lectures, workshops and master classes for those who wish to make or have already made a career in the internet industry.
Balance of ecosystem
Yandex affects the internet ecosystem as much as any other key player on the market. We understand that it is our responsibility to make sure that our influence is beneficial. Our core value is the interests of our users. To serve the interests of our users, we need an open, diverse environment with a multitude of quality resources.
Products and services for users can only be developed in cooperation with all market participants, taking their interests into consideration. We create platform solutions and develop transparent conditions for collaboration for the end-users to enjoy the benefits as a result.
One of our most important goals is to create platforms that can be used not only by the players on the internet market, but also by all other businesses, from shops to taxi companies. We create new instruments that enable people to interact with these businesses – wherever they are or whatever goal they are trying to achieve.
Products and services for users can only be developed in cooperation with all market participants, taking their interests into consideration. We create platform solutions and develop transparent conditions for collaboration for the end-users to enjoy the benefits as a result.
One of our most important goals is to create platforms that can be used not only by the players on the internet market, but also by all other businesses, from shops to taxi companies. We create new instruments that enable people to interact with these businesses – wherever they are or whatever goal they are trying to achieve.
Yandex support for webmasters
Introduction
Tens of millions of users submit their search queries, and millions of sites respond. Those that reply to the queries in the best way are getting happy visitors. The task of Yandex search is to lead the user to the answer as quickly as possible.
A good site is one that is intended for humans. If a user can read the text published on the site, view the images and find the required section, this is good enough. But Yandex search engine is just a complex piece of software. If you want it to read all of your site content, you should plan for this when you design the site.
The present manual helps webmasters and site owners to make their site index seamlessly and be ranked correctly by Yandex search engine.
We tried to list all the main actions that you should perform while designing your site. Following our recommendations will enable you to avoid errors that may harm your pages ranking in the search results. Following our recommendations does not guarantee you an increase in the number of visitors, because at the end of the day it is only the quality of your resource that defines its popularity.
Tens of millions of users submit their search queries, and millions of sites respond. Those that reply to the queries in the best way are getting happy visitors. The task of Yandex search is to lead the user to the answer as quickly as possible.
A good site is one that is intended for humans. If a user can read the text published on the site, view the images and find the required section, this is good enough. But Yandex search engine is just a complex piece of software. If you want it to read all of your site content, you should plan for this when you design the site.
The present manual helps webmasters and site owners to make their site index seamlessly and be ranked correctly by Yandex search engine.
We tried to list all the main actions that you should perform while designing your site. Following our recommendations will enable you to avoid errors that may harm your pages ranking in the search results. Following our recommendations does not guarantee you an increase in the number of visitors, because at the end of the day it is only the quality of your resource that defines its popularity.
Yandex mail
Another great secure E-mail service
Get Yandex mail. Free spam-free mail. Unlimited mail storage, protection from viruses and spam, access from web interface, email clients, cell phones, smartphones etc...
Yandex Mail on Google Play
Yandex.Mail is a service that provides mailboxes on Yandex servers free of charge. Over 12 million messages go through Yandex.Mail every day (excluding spam).
Yandex is a long-time innovator in Internet technology and online business
AppMetrica
Free ad tracking and full-stack app analytics
The better you know your audience, the more effectively you can work with it.
AppMetrica is a free tool that collects real-time data on where your mobile app’s users come from, how
they use your app, and any crashes or errors that might occur.
Free tracking
Track all sources of traffic – whether from websites, mailing lists, QR codes, or advertising.
AppMetrica already works with some major advertising networks, but if you need one
that isn’t yet participating, send us a request.
The better you know your audience, the more effectively you can work with it.
AppMetrica is a free tool that collects real-time data on where your mobile app’s users come from, how
they use your app, and any crashes or errors that might occur.
Free tracking
Track all sources of traffic – whether from websites, mailing lists, QR codes, or advertising.
AppMetrica already works with some major advertising networks, but if you need one
that isn’t yet participating, send us a request.
Cohort analysisAnalyse audience retention; evaluate efficacy of ad campaigns and new releases. AppMetrica provides cohort reports by installation date, and further segments it by traffic source, app version and other filters.
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Custom partnersIf the list of advertising networks does not include those that you need, or you would like to bring traffic from your own platform, you can independently connect them via the tracker interface.
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Custom postbacksThis function allows you to send your partners the parameters of effective installs and events in real time – and instantly optimize CPI and CPA campaigns.
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DeeplinkingConfigure the tracker so that users who have already installed an app will go straight to it and not the store when they click an ad link. Deeplinking can also be used for customer re-engagement campaigns.
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